Free SEO keyword analyzer tool!

Free SEO keyword analyzer tool!













This article is about a free website which has a great text analysis tool, that is very useful for anyone in the internet marketing game or who optimizes their website for search engine rankings. The sites address is www.textalyser.net this tool really does the job when it comes to analyzing either all the text on a website or just a certain portion of your choice. Giving you all sorts of great information about the keywords used in the site.

When you first enter the site you can either paste in a certain portion of text into the designated area, or you just type in the URL of the whole website you would like to have analyzed. Then you can choose as to what analysis options you would like to perform. Such as the minimum characters per word, whether you would like it to ignore numbers, and a few more. After you chose your options then you simply click analyze the text, thus returning you a complete very detailed analysis.

At the very top of your analysis it shows some basic text information like the total word count, number of different words used, sentence count, a readability index ranging from easy to hard. That little function comes in handy, because you definitely want the text of your page to be easy for the viewer to read.

The next and perhaps most important feature, shows you the occurrences and frequency at which the top keywords for your page show up. It ranks them from the number one word to whichever number you would like it to stop at. That is set at the options you chose before you analyzed the text. This particular feature is very nice to SEO's, seeing as that it lists the top words on a site and the density/frequency of which they appear.  So an example of how this might help would be if you were targeting to have a certain keyword density for a particular keyword on your site. Thus enabling you to figure out whether to add  more or less of that word to meet the density at which is required for the search engines to list you for that keyword.

Not only does this tell you your top ranking keywords it tell you the top word phrases, ranging from 2 word to 5 word phrases. It gives the count of how many times that phrase was used and also shows the frequency compared to the rest of the text on the page.

Anyone who is in the internet marketing field especially marketers who optimize their websites for search engine traffic can make great use of this free tool. I personally find great use in this tool for the process of my keyword research, which is essential for any search engine optimization campaign.

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Ebook Review: AdSense Confessions, How to Earn Google AdSense Income

Ebook Review: AdSense Confessions, How to Earn Google AdSense Income















When you load a site into your browser and see small advertisement blocks here and there with "Ads by Google" appearing nearby, you probably know that when you click on them, someone receives a credit for payment under Google's AdSense program. AdSense is a pay-per-click (PPC) scheme that benefits marketers, buyers and the webmasters who display advertisements on their sites. By bringing together a buyer looking for specific products or services (by entering a term or terms in a search engine), sellers of those products and services and encouraging webmasters to provide the medium by which this happens (their sites), everyone in the equation benefits. It's a truly win-win situation and a brilliant concept.

Because I use AdSense advertisements on my site, but have not yet optimised my income from them, I have been researching ways to do so. I knew that some people were making quite reasonable supplementary incomes from Google AdSense and that it has the potential to add more significantly to my income if I could find out how it's done. Like everyone else, I want a bigger share of the pie.

During my research I found Codrut Turcann's ebook, "AdSense Confessions" which promises to tell you ... How 9 Average People, Not Gurus, Cracked The Code To AdSense Income Boosting And How You Can Copy Their Money-Making Tactics! Plus... Discover How You Can Quickly Catapult Your AdSense Earnings By 450% Or More Using A Powerful, No-Fail Marketing Arsenal.

What's in this ebook?

"AdSense Confessions" consists of 101 pages detailing the success stories of nine people who have, to varying degrees, mastered AdSense sufficiently to earn regular incomes. Each from a different perspective tells his or her story about how they came to AdSense, tested, retested and eventually mastered AdSense to realise a greater income. One or two are still working on improvements to the AdSense aspects of their businesses to earn even greaterlevels of income.

As everyone knows, duplicating the models successfully used by others is a shortcut to success ... medical practitioners use it daily, so do marketers. There is every reason to believe that if you follow the proven methods used by the nine people whose stories are told in this ebook, you will have a similar degree of success. Interestingly, the nine contributors do not only discuss AdSense, they also discuss matters such as search engine optimization, keywords, web design, link management etc, all of which is good advice and makes this ebook even more useful. Evidence of earnings is provided as are numbers of examples of sites with AdSense adverts showing successful placement of AdSense ads.

Although most of the content confirms what I already know, for someone new to Internet marketing, web design or using Google AdSense, Codrut's ebook will save them a lot of time and effort in getting to the income earning stage.

Is it value for money?

The price for "AdSense Secrets" is $69.97 USD and it is downloaded almost immediately. Included in that price are the following bonuses:

Ebook, "101 Quick Tips to Increase AdSense Income in 30 Days"
FREE Profit-Pulling AdSense Site Critique and One-On-One Support By E-mail - Anytime You Need Help or Have An AdSense-Related Problem!
"AdSense Profit Shortcuts" - Monthly eLetter
A mystery bonus (value not known)

Value for money is a personal thing depending on so many variables that I can't answer that question for you. What I can say is that I find $69.97 quite a steep price (especially given the Australian exchange rate which knocks me about). However, if you can use the bonuses, especially bonus two of a free AdSense critique, it could represent value for money. The free critique and one-on-one support could be worth thousands ... if you make sure you use it.

Also, there are numbers of links within the text that lead to free utility programs etc that add value to your purchase.

And the Negatives?

In my opinion the only negatives are that the ebook isn't as professionally presented as it could be (given the price) and that the downloading process is convoluted. Having said that, if you are looking for content and don't care if the format and layout is ordinary, then presentation of the ebook won't matter. As for the downloading, it involves completing a subscription box and sending an email from a post-payment page to retrieve a link to another page from which the downloads can be made. But before the final download step, one has to confirm the email details. All of this could be prevented if the download page presented immediately after purchase.

Conclusion

If you want to learn how to establish or increase an AdSense PPC stream of income, this book certainly delivers the goods and will give you a good start.

There are dozens of things you can do today to generate income almost immediately. Add to that the bonuses, especially the one-on-one support and you will be well on your way to joining those of us who earn income from AdSense for doing nothing but placing links on our sites.

I've already begun to improve some of my AdSense strategies and will be monitoring income increase throughout the next three months at which time I'll write an article detailing my findings. Watch this space!


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Creating Video Software Tutorials - High Value Products You Can Easily Sell

Creating Video Software Tutorials - High Value Products You Can Easily Sell




What software programs do you use on a regular basis? What tricks do you know that make your life using the software far easier, and speed up your production because of it?

If you know secrets about the software you use, then you need to make software tutorials detailing what you do and how you do it. You can then sell these tutorials for a small fee, aiming to get many hundreds of buyers looking to make their time more productive.

So what do you need to record your tutorials? Start off with Camtasia Studio from Techsmith. It's an outstanding software application that lets you record your desktop activity, i.e. the actions you're making in the software you're using.

This means you can record every action, every keystroke you make whilst using your software - and add voice commentary to it at the same time - to create high-value software tutorials people will be happy to pay for.

The voiceover will need a decent microphone, ideally USB. I've found that the Plantronics DSP-500 headset works best - it produces outstanding audio at a low price. Also, Camtasia Studio will instantly recognise the microphone, so you won't have to spend hours trying to configure it.

Believe it or not, that's all you'll need. Using just these 2 items will allow you to create high-value software tutorials that show others the tips and tricks you know.

And don't think for a second that others won't pay for your tutorials. If you're showing them a way to save time, increase their productivity and improve their overall knowledge of the software in question, then without a doubt people will pay money for your information.

Also, video tutorials have a huge advantage over books in that many, many people prefer to learn visually. Their attention span is short when reading and they can find it difficult to grasp the concept of turning what they read into actions with the software they're learning.

By seeing what's going on directly in the application, they can simply replicate the process without having to refer to a load of text and a dozen screen shots.

So, if you specialize in a software application and you can teach others how to use it effectively, then you need to seriously consider this. And to top it off, if the software in questions also has an affiliate program, you can quickly produce additional income from your tutorials by offering a special discount on your product if the software is bought via your affiliate link.

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How To Be A Cash-Rocketing Super Affiliate

How To Be A Cash-Rocketing Super Affiliate




Have you heard of the term "Super Affiliate" else where? Actually, we bet you already know what it is: Super Affiliates are greater affiliates. If you don't know what affiliate marketing is, it's an interesting job selling other people's products and earn commissions for yourself.

The Internet has been growing so wide and large in a short period of time, and there have been millions and millions of people trying to jump on the Internet billion-dollar market. People are starting to sort their way of beginning an online business.

Yet, it's a really tough job to accomplish if you're just a beginner. There are a lot to digest, but it certainly doesn't mean that you can't succeed with it. In fact, it is very easy.

Earning big money on the Internet is entirely possible. Here are just a few examples of successful affiliates and affiliate programs:

Cashring - Top affiliate earns $5,000/month
FriendFinder - Pays out more than $1,000,000 in commissions to its affiliates every month.
Matt Haller - NPC newsletter subscriber earns $10,000/month with a hip-hop affiliate site.
Deborah Casey - Student of the 'Super Affiliate Handbook' by Rosalind Gardner who earns $15,000 every month.
Jim Cockrum - Affiliate selling the 'Super Affiliate Handbook' made $1000 in ONE day!
Rosalind Gardner - She regularly earns $50,000+/month just from her affiliate marketing efforts!
Ewen Chia - An affiliate marketer who also regularly earns more than $10,000 every month.


Now you will probably think, how can I be like them, and what should I do? The answer: meet the basic requirements for a Super Affiliate: domain name, hosting, website, and sign up for the appropriate affiliate programs.

Basically affiliate marketing is as easy as 1 - 2 - 3:
1. You join the affiliate program and place links on your site or in your newsletter.
2. Your visitor clicks that link and buys a product, service or fills out a form.
3. You earn a commission for sales or leads generated through your links.


And without a website, you can hardly sell them at all, unless you really plan on printing out flyers and distributing them to the neighborhood.

How do Super Affiliates earn a steady income and grow bigger and bigger every month? It mentions one of the most important factor, Opt-In List.

If you are going to learn one thing from this, remember that the fastest way of making money with affiliate marketing is through your own list of subscribers! If you have started building your own opt-in list, great. If not, you need to start now.

To have an opt-in list, you will need to register for an auto-responder account. The better auto-responders are Aweber and GetResponse. You will be provided with the script that can be easily copy-pasted on your web page to have an opt-in form so that people can subscribe to your list. There are so many things you can do once you have an opt-in list, some of them:

Follow-up on your affiliate sales:
You can set your auto-responder to send a newsletter/e-zine every few days to provide your subscribers with useful information, of course, integrate your affiliate link for a certain product whenever you can on the right time.

Offer time-Sensitive bonuses:
When you are selling your affiliate product, you can always include a bonus or free stuffs along, a report, an e-book, anything that suits. People who buy from you in that limited time will get the bonus you offered, a good incentive isn't it?

Pre-selling/Back-End Selling:
You've probably seen this being mentioned everywhere, but really, there are too many lazy affiliates around that don't practice it! After you sell an affiliate product to your customer, it doesn't mean that you won't need to bother about him/her anymore, in fact every single customer is your source of "gold mine". Not only can they become your repeat customers but also working partners in the future!

Don't make it sound too hard for you, for most Super Affiliates doing these become their everyday habit, as easy as breathing and they can do it anytime they want, anywhere they are. Once you have a huge opt-in list, the send button on your auto-responder will be your ever-needed money machine. When you need cash, pick a good affiliate product endorse it to your mailing list and that's all, wake up the next day with all your affiliate earnings!

Other than your own opt-in list, you can definitely leverage on other people's list, by purchasing solo ads from ezines or joint venturing(partnering). A solo ad is an independent, single email advertisement you can buy in ezines and they normally allow up to 300-600 words for your ad copy.

Joint venturing although doesn't seem as appropriate because you don't have your own product to be offered as an affiliate marketer, you can definitely have an ad-swap with other Internet Marketers, which is to endorse each other's solo ad to your own subscribers. If there is a huge difference between the numbers of opt-ins, you just need to endorse the solo ad of the other Internet Marketer a few more times, until both of you are equal.

When there is time, focus more on creating websites to endorse the other affiliate programs and build your list. It's just that simple, a concept which is repeated over and over again, and grow more and more each day. Successful affiliates work harder and smarter, while broke affiliates hardly work at all.

The Super Affiliate:

Have their own domain names, hosting and websites!
Carefully selects great products to promote.
Consistently chooses to promote products which pays high commissions, or those which have a higher price.
Knows the value of building highly targeted and highly responsive opt-in lists.
Focus on improving and maximizing the activity/efficiency of each affiliate sale/campaign before thinking of moving to the next one.
Find multiple affiliate programs to build multiple streams of income.
Consistently work hard for more traffic and sales, while lowering any other costs of advertising.

There are a lot of places for you to find great affiliate products you can sell, here's a few of them:
www.cj.com
www.clickbank.com
www.affiliateguide.com
www.affiliatemathc.com

You can easily exceed the other 98% of affiliates and become the 2% of Super Affiliates that are responsible for more than 80% of the sales for an affiliated product or program, once you have gained your momentum, it really is as easy as breathing.

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Web Hosting Features

Web Hosting Features



Finding a Web hosting provider seems like a difficult job. You think you've found a provider, but then another one offers some Web hosting features a little different than the first provider. So you have to decide what to do. Many of the features you won't even use. A Web host provider will add alot of features to your package to make it enticing. Instead of talking about all the features, I will discuss which ones are important. If you have a simple website, you can combine these features with a cheap web hosting package and be okay. Below are the most important features.

1. Disk Space
One of the biggest concerns you may have is how much disk space(also disk storage or web space) you may need. It all depends on how your website is created. First, let me tell you that Web host providers will show you disk space they provide you in either GB(gigabyte) or MB(megabyte). 1 GB equals 1024 MBs. A website with text only can get by with about 20 megabytes. However, if you add graphics and videos, you will need more disk space. The more things you add to your website, the more disk space you will need.

2. Bandwidth
Bandwidth(or data transfer) is the amount of information your website can deliver to visitors that surf your site. When someone surfs your website or downloads anything from your site, they are using bandwidth. A Web hosting provider usually gives you a month to month supply of bandwidth. If you are planning on having a website with few visitors, then the minimum bandwidth allowed by your provider(between 1GB and 5GBs) should be enough.
Here is some information you need to know when you are calculating bandwidth:
1024 Byte = 1 Kilobyte (KB); 1024 Kilobyte(KB)  = 1 Megabyte(MB) ; 1024 Megabyte = 1 Gigabyte(GB)
Note: Some Web host providers don't calculate bytes in 1024's. They instead use 1000 to make it easier. This is something to remember if your calculations are a little different than the providers. You should ask your provider if you want to know which number they use.

3. FTP                        
FTP(File Transfer Protocol) is a method of transferring files from one computer to another. This gives you the ability to upload your website to your Web hosting provider. In addition, it makes life easier because you can copy lots of files at one time.
                                                                                                                                     
4. Customer Service
Technical Support is very important. You should find a company that gives you 24/7 customer service. You may have some issues with your website that need to get taken care of right away. The longer the wait, the more potential visitors to your website you could be losing.

5.  Email Services
You definitely want to have email access so you won't have to give your personal email address to visitors of your website. You should get a few email addresses to use for different reasons.

6. Site Statistics
Site Statistics are important because you can keep track of how many people are visiting your website. Therefore, you can know how well your site is doing. In addition, you will be able to determine how much bandwidth is being used.

7. Reliability
If you find a cheap web hosting plan, it doesn't mean you can't rely on them. Furthermore, you should have a provider you can count on to keep your website up and running. Most web host can guarantee your site will be up and running 99.9% of the time. If you come across a web host that guarantees less uptime, I wouldn't recommend you use their services.

Conclusion
These seven features, in my opinion, are features you should have for a basic website. Now if you are planning on doing more than putting basic information on your site, then you should look at other features that may pertain with what you are going to do. For example, if you're going to run programs on your website, then you will need to look into the different types of scripts(PHP, CGI, PERL, SSI, etc....). Another example is if you are doing business online then you want to have security on your site like SSL. As I said earlier, there are alot of features that come with your web host package, but most of them you won't need. If you need more than the seven listed above, chances are you already know what you need because you will have built your website around those features. These seven are for a person who wants to put a basic website together, with information about their business. Now all you need to do is find an affordable web hosting provider to go with these features and you are on your way.


Author Bio
Carl Madison is an established author for www.hostdata101.com

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Steps - Protect your Computer Online

Simple Steps - Protect your Computer Online



So you've bought your computer and want to get online? It's not as simple as connect the wire and off you go these day's. The internet is a weird and wonderful place as long as you can control what you do.

That's why you need to protect yourself. These can be done in a number of very simple steps. This article will get you started but you should always try to be smart when your surfing the net!

Step 1: Anti-Virus Scanner

Whether you're connecting to the internet or not, you need an Anti-Virus scanner. Your computer can become infected with "viruses". These are little files or codes that have been written to ruin your computer! That's why they must be stopped!

There are many programs out there that can help, but it's best to trust only the mainstream programs as these are used widely and updated regularly.

Recommendations:
AVG Anti-Virus Free
http://free.grisoft.com/doc/1

Avast antivirus
http://www.avast.com/

Step 2: Firewall

Ok so your thinking what is a "firewall" sounds scary right? Well it's not really. It is again another line of defence against the number of ways your computer can be attacked. In simple terms it blocks other computers and programs from connecting to you and playing with your stuff. Think of it as an internet wall of fire, where you allow what can pass through.

Software - Again there are many programs available to protect you, Recent Microsoft Windows machines come with Windows Firewall, which can be described as basic at best. We do recommend you go for mainstream again.

Hardware - A firewall can also be included as part of your hardware, like an internet router "that's the box that sits between your pc and the internet line". This is the best and recommended way to have a firewall. As it blocks intruders before it gets to your pc.

Recommendations:
Zone Alarm
http://www.zonelabs.com/store/content/company/products/znalm/freeDownload.jsp

Step 3: Be AWARE!!

Simply put watch what you download and accept to save to your PC, sometimes people can send you files in e-mails. They look ok but when you run them they will install something onto your PC and leave you upset and distraught. Always scan something that has been downloaded before opening it and never open/run programs that have been sent in an e-mail from unknown sources.
Step 4: Go for it

That's pretty much it to get you going. If you think something doesn't look right, it probably isn't. Hopefully this will get you going to start with, wait till you find out about spy ware and Trojan's!! Good Luck and Safe Surfing


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How to 'Download' Your Old Computer to the Highest Bidder

How to 'Download' Your Old Computer to the Highest Bidder



When you think trash, you surely don't think about your old, trusty personal computer. But that's exactly what will become of it when you make the inevitable move toward your next laptop or desktop. And, yes, buying a new computer is inevitable, considering the pace at which computer technology zips along. Just think-about a handful of years ago, a fast microprocessor for a laptop was at 233 MHz. Now you're looking at about at least 2 GHz! That's Giga, with a G.

So eventually, you will want a computer that can handle the latest software, the latest games, and the latest interactive Web sites, and then you'll have to throw away your old computer, right? Wrong. Try selling your used computer instead. Throwing out your computer is one of the worst things you can do. For one, your computer may be useful for someone out there, even if just for scraps.

Trashed computers and other digital equipment also make up one of the fastest growing, and most dangerous, new trash "categories" out there in your neighborhood landfill. On one hand, computers are generally bulky and made of plastic and other materials that won't be breaking down in a landfill for the next few million years. What's more, other materials in your old computer are highly toxic to the environment, like mercury, lead and cadmium. They're so toxic that their actually name in the waste-management field is "toxics."

You don't have to be a techie or a scientist to understand the danger in that-nor the benefits of selling your computer. On the Internet, there are a vast number of auction and classifieds sites, some better than others, where you can "download" you computer to a worthy buyer.

Before you boot up your replacement laptop or high-performance PC, however, be sure you read and compute the following tips. These tips will help you avoid the crashes and shutdowns that befall the computer seller who doesn't do his homework first.

Hold onto all of the operating system and software manuals that came with your old computer. This will add value to your sale, not to mention it will make you a trusted seller for offering up these helpful books to the buyer.

Erase all personal information from the hard drive. And we're not just talking about simply putting stuff in the "trash bin." It's extremely important to purge all data from your computer's memory repository, even from invisible backup files on the hard drive. If you're not sure how to do this, ask your IT expert at work or a techie friend for advice. You don't want the next user to have access to your bank accounts, old e-mails, and other private info, do you?

Uninstall any application from the hard drive that you'd like to use on your next computer, keeping the installation disk and the software serial number for yourself. When it comes to software, the manufacturers made sure that you never really own software, you license it. So you don't get free reign to keep software on multiple computers. You only get one license, so you need to bring your licensed version with you to your new computer.

Do your homework on your computer's worth. Just like you would for a car, check around at other classifieds and auction sites to see what other people are selling your make and model for.

Be sure you want to truly get rid of old faithful. You may be able to repair your old laptop rather than buy a new $2,000 Centrino model. Or you may be able to add RAM memory and a new hard drive to your four-year-old desktop rather than invest in a new $3,000 multimedia masterpiece. In other words, do a thorough cost-analysis of what it would take to rebuild your old computer, versus what it would cost to sell it and buy a new one. And check your heart too. You might be surprised just how attached you are to your old faithful.

Once you go through these steps, you are prepared to make your move and sell, sell, sell. And then, of course, you'll be ready to start on a whole new list of steps-for buying a new computer. But that's a topic for another article!


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Buying The Right Notebook Computer

Buying The Right Notebook Computer



The single most important reason anyone buys a notebook is for portability. This is something that you can take anywhere. If you frequently travel in your work, you need a notebook. If you are a student going back and forth to the university, you need a notebook. If you are journalist traveling the world and submitting articles, you need a notebook. And today's notebooks can be as powerful as most desktops with dual processors, large capacity internal drives, and other attractive features. But which one is right for you? How do you determine what type of notebook will fit your current needs plus allow you to expand for the future?

And the first part of the answer to the question of which one is right for you leads to a half-answer: "It depends." It depends on what you are going to do with the computer. Are you going to use it for work or recreation? Is it something needed for your profession or are you a hobbyist? Do you play a lot of games? What level of internet access do you need? It is also important to remember that unlike desktop models, notebook computers cannot be upgraded easily. In fact, they usually have no upgrade path so you should take the time to get exactly what you need in terms of features and performance.

One characteristic of a notebook computer one should consider is the screen size. If you need to be able to have a lot of landscape for projects you are working on then consider a wider screen. Screen sizes usually can range from 10.4 inches to 17.1 inches. If you do a lot of work on an airliner in economy class, you are probably better off with a smaller screen size (because of the reclining seatbacks in front of you). Also a smaller notebook is just easier and lighter to carry around. Some who do presentations with their notebook computers will benefit from larger screen sizes such as those that use the newer WXGA technology. WXGA notebook screens can achieve resolutions up to 1366 by 768 pixels.

Battery life in your notebook computer is very important too. If you move around quite a bit, you might want to consider buying a notebook with not only a long lasting battery (most go 2-3 hours), but also one where buying a spare battery is not very expensive. One very inexpensive solution for the battery problem is to buy an external universal battery that can last up to 3-4 hours.

Another feature you need to consider when buying a notebook is internet connectivity. You will find that a popular way for people to work these days is with a wifi-enabled notebook at a wireless hotspot (such as in coffee shops, restaurants, libraries and airports). If you are buying an older used notebook, you may have to get an additional wifi-card if you want to have the mobile connectivity provided by this technology. Also, you will find that most hotels nowadays offer high-speed internet access but it is usually through a wifi connection.

And lastly, you need to consider what other options you want for your notebook computer. Do you want a CD writer or will you need to record DVDs? Do you need premium sound? How large of a disk drive do you need? When it comes to disk space, CD/DVD writers, sound cards, memory, and processor speed, it's best to get it now as opposed to get it later. Here's why: The upgrade path for most laptops and notebooks is not very long. This is because notebooks are probably replaced every 2-3 years. They are quick becoming just as expendable as a set of tires for your car. And if you do not maximize on memory and processor speed, your notebook may not able run efficiently the new application and game software. The more your notebook is adaptable to software upgrades, the longer it will be an effective tool for you.


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Google AdSense and AdWords - Like Yin and Yang

Google AdSense and AdWords - Like Yin and Yang

Many websites include a section or two with the "Ads by Google" above it or below it.  These are ads displayed via Google's AdSense.  When you do a search on Google and see ads in the search results pages, they are generally AdSense ads.

AdSense - The Yin:

Google's AdSense is programming that "senses" the content of a page or search.  It finds keywords on a web page or in a search phrase to determine the subject of the content.  It does this by either "reading" the page, or taking a look at the search term that was typed into Google Search.  It can "Sense" which ads in the system are relevant to the content or search and display them - thus: "AdSense."

Before ads on a page are displayed, AdSense searches its database of advertisers and finds ads that are associated with keywords on the page or in the search.  Now AdSense needs to decide which of the thousands of ads vying for position are actually displayed.  To make this decision, AsSense looks at the advertiser's bids for the relevant keywords.  The advertisers that have a combination of the highest bid, keyword relevance and best click through get displayed first.

Google tracks clicks on ads and advertisers pay Google the bid price for each click.  When the AdSense ad is on someone's web page, Google pays the website owner a portion of the payment for each click.  The term "monetizing" your site refers to taking your existing site and placing ads like AdSense on it to make money (or finding other way to make money with websites). If you get 10,000 visitors and 10% of them click an ad that pays you, theoretically, $0.75 per click, you just made $750!  Not bad for just copying some AdSense code (which Google provides) into your popular website's HTML (if your site is not popular, learn about SEO - Search Engine Optimization - from sites like AcmeWebResources).

AdWords - The Yang:

The other side to AdSense is AdWords.  AdSense ads have lists of relevant keywords associated with them.  Each keyword is bid on by the advertisers for placement in the results pages and on web sites around the world.  The words that will prompt a display of an advertiser's ad are bid on by the advertiser. When an ad matches the words on a page, the ads are displayed; thus: AdWords.  AdWords is the system in Google that is used to place ads that display in AdSense.

You can enroll in AdWords to pay for AdSense ads to drive traffic to your site.  The first step is to sign up with Google.  The next step is to associate keywords to associate with your site.  

The idea is to drive traffic to your site through the use of relevant ads.  The more relevant the ad to your content, the more targeted your traffic will be.  Compose your articles around your list of keywords. Next, write an ad based on the keywords and assign keywords to the ad.  You will bid on the keywords at the time you associate keywords with the ad.  If one of your keywords is searched for or relevant to a site, and you have a good bid and relevant ad, your AdWord ad will be displayed.  Only when someone clicks your ad are you charged by Google.

The more popular keywords are wanted by many competitors, so the prices per click can get pretty high.  It is not uncommon for a click to cost $5 or even $10.  If you have 10,000 ad clicks, after you account for your conversion rate (the rate that you convert visitors into buyers) you better be sure you are making more than the ad click costs!  But it should never break your bank because you can set the bid limits and the monthly budget.

What if you can't afford $5.00 per click?  Since the more popular keywords are so expensive, it is best to bid on less popular keywords because the cost per click is lower.  Google presently has a minimum bid of $0.05 per click.  If you can get those, you can reduce your advertising budget.  

A popular site can make a lot of money, however, a lot of money and time can be wasted.  To avoid waste, you have to learn as much as possible and get the right tools to do the research.

Author Bio

Nicholas LaPolla has been a web applications developer for 11 years.  He created www.AcmeWebResources.com to help others build or improve, market, and monitize their websites with a focus on web design, website seo / internet marketing, and working to make money online.

Article Source: http://www.ArticleGeek.com - Free Website Content

Original Source: HERE

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New Google Blog Search is Great Marketing News for Business Podcasts, Blogs and RSS Feed Publishers

Google just introduced Blog Search in beta yesterday. This new search function allows for you to search the internet for Blogs, Podcasts and RSS feeds. You simply type in your keywords and it will show you results that have come from these sources.

The results they display are not showing any preferences to Blogs that are published on Blogger. We are seeing results for all Blogging platforms. Actually Google Blog Search is not just looking at Blogs. They are looking for any RSS feed, which might be from a Blog, Podcast, or any other XML feed. It appears that the search tool is pretty responsive and we are seeing results show up in a matter of hours after a new post is made to the RSS Blog and Podcast Feed. This is another way that you can create online visibility for your business.

The organic results are sorted by relevancy, but you have the option to sort them by date as well. This is especially nice if you want to locate the latest post for a fast breaking news topic and want to find it quickly in the blogosphere. The other thing that Google has done is to try to eliminate some of the "noise" and Spam of the blogosphere. They are looking at high quality Blogs and show them at the top of the page under what is called "Related Blogs". This is prime real estate for your Blog to be listed in.

As an example: Go to the new Google Blog search ( http://blogsearch.google.com ) and type in podcasting tips. The results that are shown at the top 2 of the 3 Related Blogs happen to be authored by me. You will also see over 1600 results and we have several additional results on the front page. This is because we are writing 6 quality Blogs and publishing quality content frequently to these Blogs. http://blog.podblaze.com

Google currently does not support a manual submission for your Blog feed. I think this is smart, since it keeps the unethical people out of the picture. If you are Blogging or Podcasting properly and following best practices; your feed will be found by Google. Make sure that you are also following best practices for pinging after your feed is updated. This will ensure that your feed is updated by Google.

It looks like Google started to index Blogs, Podcasts and RSS feeds in June of 2005. They are currently not showing posts that were made previous to this. They may change this in the future. Google has found a way to somewhat keep the black hat SEO and unethical Bloggers out of the results. We can all celebrate this; because this means quality and relevant results for searchers.

Podcasters should also take note that individual podcast shows are also being listed in the results. This is a great way for users find your podcasts and individual podcast shows, based upon specific topics and content.

If you are serious about improving your marketing and the online visibility for your business website; then you need to be creating quality content with a quality Blog or Podcast. If your business wants to get maximum exposure in this important new area of Google you should work with professionals that truly understand this technology. You can look at www.leveragedpromotion.com as they have experience with many Blogging, RSS and Podcasting Solutions.

Author Bio
Rodney Rumford has over 18 years of experience in the technology field. He has held management positions in Marketing, Business Dev, Enterprise Consulting, Sales and Engineering. He does corporate consulting in the areas of RSS & Podcasting strategy, execution and marketing. He has developed software solutions in the areas of RSS Feeds, Podcasting and PPC Advertising. He is the CEO of The Info Guru LLC., which operates several web properties that include: www.podblaze.com

Article Source: http://www.ArticleGeek.com

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How Language And Culture Boost International Commercials

According to Shi Zhang, Culture and language can play a vital role in determining consumer perceptions. Translating marketing material means completely adopting and localizing it to suit the intended audience. This means that culture strongly plays part in international marketing. Ying Pan says the rapid growth of multinational companies means the demand of language translation services is in increase so as to communicate efficiently to the global markets.

After doing our market research, market intelligence and the like, we matrix down the results to determine which international segments that we can serve to satisfaction from the cheapest means possible. Therefore we need the just one commercial that would appeal to all our segments when we are delivering our message without offending those around them.
The factors that influence appeal to an international audience are diverse and cannot be distinguishably grouped by just countries. Some of these factors are shared among countries while in others they totally defer with countries which gives a tricky task for marketers to develop a commercial. However translation agencies have discovered that language and culture attributes can be used to contract and harmonize all country attitude disparities to deliver an international media message successfully.
Some of the following language and cultural factors can be traced in Coca cola commercials and that could be the reason they are globally successful.
 
Language

Language can be selectively used to a wider coverage. Although English comes 3rd as an internationally widely spoken language after Chinese Mandarin and Spanish, yet the adverts made in English for the globe popularize more than the two languages.  Mandarin and Spanish have biggest number of speakers than English but are not commonly used for international commercials because they are concentrated only in Europe and Asian countries as English covers the whole globe including Africa. The most global entrepreneurs are employing translation services to boast their commercials. Of course most cases English is used because much as it may not be actively spoken, it is actively understood but it is very rewarding to translate your commercial into the local language of the target audience
Language can be tuned to appeal to social classes of people.  Here language is further distributed among the demographics. The educated mostly prefer formal language to jargons while the uneducated prefer localized jargons to formal language. However the language used in international commercials should be neutral to both classes. Research shows that both classes would prefer an educational language for a commercial, for example telling impacts that could be avoided if one used their company’s product.
 Language is a symbol of cultural pride. Therefore one international commercial can be translated into several native languages to get attention of the native speakers who think that their language is superior to other languages.
Cultural
Culture can be used to appeal to international demographics. It is important for an international advertiser to look for the culture that cuts across the entire globe and bases on that to deliver their message. For example the culture of teenagers across the globe is outing, partying and dancing. The most popular global adverts around the latter captivate the youth’s attention to listen to the message and further buy the product.
Cultural achievements. The uniqueness of a certain culture to the globe can facilitate an international commercial to succeed. For example the commercials for world cup are set around Brazilian cultural dance to reflect hospitality and entertainment that the spectators should expect to receive during their stay in Brazil because globally the Brazilian dance is recognized as greatly entertaining.
 The culture attitudes that cut across the target audience have to be considered.   For example most parents in Africa disapprove teenage dating or skimpy dresses. An advert made with such a background would not appeal to the elders in Africa and would provoke a lot of judgments. In London it’s a universal culture that prevails therefore exhibiting one’s native culture in a commercial for such a place may be unappealing to the public.
The cultural universalism can used to link your commercial for appeal. The western culture is generally and globally perceived as simple yet stylish; from the dress code to language. Therefore an international commercial set in the western culture tend rank more to cultural specific ones. Most airline companies situate their commercials to portray the kind of hospitality service that travelers will receive inside the plane to be a western culture one because it is more universally appropriate for any person in a new place than other cultures, although it always to backed up with the native culture of where the journey is destined.
Business that target foreign markets are encouraged to utilize translation services to boost their market potential. However, culture is very critical in this case. We have heard of many advertising and marketing translation blunders and therefore culture should be keenly observed while undertaking any marketing or advertising translation for a specific audience. Business can avoid this by employing the services of a professional translation agency rather than dealing direct with individual translators. This is because translation agencies often have a pool of qualified and professional linguists capable of translating advertising or marketing materials in a way suitable for the intended audience.

Original From Articlesfactory

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5 Ways That Can Get Your Google Adsense Account Terminated

If you add adsense to your pages, then the ads that appear will be relevant to the copy on your web page. You are now giving the visitor of your site added information so they can ultimately find exactly what they are looking for. By targeting high in demand keywords many AdSense publishers are making a nice income just from adsense.  Before you start your adsense empire, here is a list of things that will get your adsense account terminated. 



Google is the king of the search engines and they take that title very seriously. They are constantly working to make sure that all users of their search engine are getting relevant and quality searches. They want to make sure that whatever result the user clicks on, they will find information that is helpful to them.

This is why google adsense is so popular. If you add adsense to your pages, then the ads that appear will be relevant to the copy on your web page. You are now giving the visitor of your site added information so they can ultimately find exactly what they are looking for. By targeting high in demand keywords many adsense publishers are making a nice income just from adsense.

This makes google adsense a great way to make income online. However, there are some people who think they cheat the all mighty king. Well let me tell you that you can not cheat google. Your blackhat methods may work for short period of time, but in the long run google will catch you and they will terminate your account. After they terminate your account they will keep all the money in your account. You will not get paid and there is no way to fight them because you violated the terms of service which you agreed to uphold.

Before you start your adsense empire, here is a list of things that will get your adsense account terminated.





1. Clicking on your ads - Google can track IP addresses and this will get your account terminated very quickly.

2. Hidden Keywords - Filling your page with keywords that are the same color as your background. Visitors may not be able to see the keyword stuffing, but the google bot will be able to read them.

3. Page Cloaking - This is when there you create an optimized page for the search engine and another page which is designed for the visitor of your site. Having a page that a human visitor of your site will never see is a not looked upon in a friendly manner by google. They look at it as you are tricking your visitor to click on something that you want them to see, but they may not want to see it.

4. Doorways - This technique is very similar to page cloaking. A page that is filled with high demand keywords is then redirected visitors to another user friendly page. This will get your account terminated because you are sending the visitor to a page you want them to go to, not where the visitor wants to go.

5. Different domain names with the same content - First of all you will be nailed with a duplicate content penalty and see your rankings drop like a stone. Second, search engines can look at IP addresses, registry dates and all other information related to a domain name. So if you think that you can hide this information, then you are wrong. The same goes for the same content on separate pages and sub domains.

These are only 5 techniques that can get your google adsense account terminated. There are many other techniques that people use. Just do things the correct way and build your sites with your visitors in mind. Do not build for the search engine. If you think of technique that you think will trick google or any other search engine, think again. They will figure it out and when they do they will bring down the hammer.

You can not beat the search engines. Do not try. Just do everything the correct way and you will be enjoying a nice adsense income for a long time.

Original Source: Articlesfactory

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